A New Book by Cara Chace
The Social Media
Burnout Cure
How to Ditch the Scroll, Quiet Your Nervous System, and Market Your Business Without the Chaos.
Part memoir, part field guide, for the woman entrepreneur who built her business for freedom and somehow ended up working for an algorithm instead — done feeding the content machine at the cost of her health, her attention, and the business she wanted in the first place.
All formats are available for presale now.
Publishing September 22.
Signed copies available September 22.
Quotes, behind-the-scenes photos, and preorder updates — straight to your phone, no group chat, no spam. 👇
You were told social media is part of running your business.
Nobody told you it can burn you out.
You were told it was visibility, community, consistency, authority, relationship-building, and “just how things work now.”
But for a lot of women entrepreneurs, social media has become more than a marketing task. It has become a source of pressure, comparison, decision fatigue, creative exhaustion, and constant nervous-system activation.
That is social media burnout.
Your attention is fragmented.
Your nervous system is fried.
And instead of business freedom,
you’ve become an unpaid employee of the algorithm.
THE SOCIAL MEDIA BURNOUT CURE
The book that questions every rule you've been handed about social media marketing and visibility.
The Social Media Burnout Cure shows you what happens when visibility starts costing more than it returns, and how to build a marketing rhythm that supports your business without swallowing your life whole.
Decide which platforms deserve your time and which ones are just habit.
Stop confusing visibility with business growth.
Build a sustainable marketing rhythm around the life you're already living.
“Social media uses your nervous system as fuel.”
— Cara Chace
10 things you'll learn inside The Social Media Burnout Cure
01 How to tell whether a platform is helping your business or consuming your attention.
02 Why burnout starts in your nervous system, before it hits your calendar.
03 How the TEA Filter helps you decide what deserves your time, energy, attention.
04 Why your business can turn into a Jenga tower of "shoulds."
05 How to recognize the business season you're in.
06 How Must Do / Could Do / No-Do cuts through fake urgency.
07 Why unfollowing ruthlessly is a healthy marketing decision.
08 How to build in intentional Hooky Days.
09 How a Shutdown Ritual ends your workday for good.
10 How to use social media as a forwarding address, not a stage.
START HERE
Step 1: Pre-order the bookPublishing 9/22/26
Signed copies available
September 22nd.
Step 2: Claim Your
Free ResourcesWhether you've bought the book or you're still deciding, these are yours.
The Social Media Burnout Self-Check: a quiz to see exactly where social media is costing you time, energy, and attention you didn't agree to spend.
Free Chapter: read the Introduction and Chapter One for free before you buy the book.
Free for everyone. No purchase required.
Step 3: preordered the book?Bought the book? Send your receipt to hello@carachace.com now — I'll add you to the list, and the bonus pack lands in your inbox September 22, the day the book goes live.
The Frameworks Companion — a quick-reference guide to the book's core frameworks.
The Book Club Companion — discussion prompts organized by theme.
The Audiobook of The Social Media Burnout Cure — yours to listen to if that’s how you like to “read”.
Early Praise
Meet the Author
Cara Chace
Cara Chace is a burnout and business coach for women entrepreneurs. She spent two years managing social media for Megadeth, then built and ran her own digital marketing agency for a decade, giving her a front-row seat to how quickly online visibility can turn into a business requirement, a performance loop, and a nervous-system drain.
After years inside the content machine, her own body made it clear that “being good at social media” was no longer the win she thought it was. She rebuilt her business around sustainable marketing, more energy, and business rhythms that don’t depend on constant output
She’s been featured in Authority Magazine, Thrive Global, Altitude Summit, Kit, Showit, Tailwind, Podia, and more. Today, she helps women entrepreneurs reduce urgency, reclaim their time and energy, and build businesses that don’t require their nervous systems as collateral.
“I’m not anti-social-media. I’m anti-grinding-yourself-to-dust for platforms that don’t add more to your life or business” — Cara Chace
This book is for you if…
→ You keep saying, "If it weren't for my business, I wouldn't be on social media."
→ You're tired of reorganizing your life and plans around platform and algorithm changes.
→ You want marketing that supports your business instead of becoming the business.
→ You're ready to build visibility without handing over your attention, your health, and your sanity to get it.
Sound about right?FAQs // About The Book
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Social media burnout is the physical, creative, and emotional depletion that builds up when constant online visibility becomes part of running your business. It shows up as dread before posting, compulsive checking, comparison spirals, creative shutdown, and resentment toward the business you used to love.
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Dread before opening the app, checking notifications when nothing important is happening, feeling wired and tired, losing creative energy, and feeling like you can't step away without hurting your business. Most business owners mistake these for poor discipline when they're signals of overload.
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Not exactly. Entrepreneur burnout can come from any part of running a business, and content creator burnout usually points to the exhaustion of producing content. Social media burnout is more specific — it's the pressure to stay visible, responsive, and constantly performing online, whether or not you'd call yourself a creator.
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No. It's not an Instagram growth playbook and it's not a mandate to delete your accounts either — it's a framework for understanding what constant visibility is costing you and deciding what role social media should actually play in your business.
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No. The book is not about forcing a dramatic exit. It is about understanding your relationship with social media, reducing the inputs that are costing you most, and deciding what role social media should or should not play in your business.
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Yes, many businesses can run with little or no social media, but the right answer depends on your business model, audience, and existing visibility channels. The book does not promise a one-size-fits-all replacement plan. It helps you question the assumption that social media must be the center of your business.
The book walks through the steadier channels that replace it: email, SEO, referrals, podcasting, partnerships, and direct relationships. It's less a swap-in replacement plan and more a case for questioning why social media became the center of your marketing in the first place. -
It can support one, but it goes deeper than deleting apps for a week. The book looks at why stepping away feels threatening once your business, identity, and nervous system have all adapted to the platform.
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Women entrepreneurs, solo business owners, service providers, coaches, and consultants who are capable, organized, and exhausted by the pressure to stay visible online — especially if you suspect social media is costing you more than time.
FAQs // Get Your Copy
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The Social Media Burnout Cure ebook is available for preorder now. Paperback, hardcover, and signed copies go live September 22nd. The ebook will be delivered to your Kindle device on September 22nd.
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Yes. Signed hardcovers ship directly from Cara and will be available through this site. Signed hardcovers ship after launch, on September 22nd. Preorder the ebook now and I'll let you know the moment signed copies are ready.
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Send your receipt to hello@carachace.com any time after you preorder — you don't have to wait until launch day to claim your spot. The Frameworks Companion, Book Club Companion, and audiobook arrive by email on September 22, when the book goes live.
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Yes — the Book Club Companion has discussion prompts organized by theme, built for exactly that.
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Yes. Chaos Detox is the companion course — a flexible, practical program that helps you actually implement what the book teaches. You don't need it to benefit from the book, but it's there if you want more support.
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The eBook is available on Amazon for pre-order now, and the audiobook is coming soon.
Presale is open. Full release September 22nd.
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